MEET THE ORANGE NOTEBOOK TEAM
WHAT WE ARE ALL ABOUT
The Orange Notebook is a consultancy practice supporting businesses and individuals through moments of growth, complexity, and transition.
We work with business owners, leadership teams, and professionals navigating change, from building or leading organisations to rethinking direction, identity, and performance at an individual level.
Since 2020, our work has evolved beyond single projects into ongoing partnerships, supporting businesses as they grow and change, and individuals through pivotal moments in their professional lives.
We take a practical, holistic approach, working across business, leadership, and individual context to help people move forward with clarity and confidence.
Our Story
For 2 years, The Orange Notebook held a dream. Safely stored within the pages of a notebook until we were ready to take a leap of faith!
We built The Orange Notebook as 3 friends coming together after university and embarking on the path laid out: the career ladder.
After completing our degrees, life was anything but perfect in the corporate trenches, plus we’ve always felt a calling to do something different.
Getting together for lunch and happy hour became a quick escape from the everyday drudgery. Stress and anxiety started to affect our mental health. It was a far cry from the learning and growth we aspired to.
It was during one of these lunches, that we gathered around an orange notebook and started talking excitedly, imagining a life in the future, where we could run our own business and “do things properly”.
The Orange Notebook became just a dream on paper for the next 2 years. Almost like an aspiring dream that was just outside of our reality.
It wasn’t until 2 years later, when our dissatisfaction grew so great that we decided to make a change. And so we did what no one ever thought we would do. We quit our jobs to start a business. Just as the pandemic was settling in.
It was a make or break moment.
All these years (and many clients) later, we figured out the calling. The Orange Notebook held a vision for doing things different! One that no job could hold. We had to create it!
Today, we help others brave business owners CREATE their VISION.
Business Transformation Strategic Advisor
At The Orange Notebook, Corina is the caring, dedicated partner with a strong eye for strategy.
Our clients love the structure she brings to sessions and that at the end there is a clear action plan for them or their team to implement. It brings clarity and focus to our strategic sessions.
Outside of the session, Corina is the one that oversees project execution and quality reviews.
Corina has nearly 15 experience in business strategy and marketing, a degree in Marketing, Advertising and PR, a distinction-fledged MBA. She is the happiest when clients achieve an incredibly tall vision thanks to a clear identity.
Sagittarius
Loves Istanbul
Latin dancer
Meet the team
Brand Transformation Strategic Advisor
Alina’s background in storytelling means she’ll always find a way to illustrate difficult concepts with a story.
With a passion for mindset, self-development and mental health she’s able to spot patterns and explain a client’s actions through a psychological framework that usually allays fears and brings peace.
She is committed to caretake their vision of becoming the business leader they wish to become.
Alina has over a decade of content and PR expertise, a degree in Marketing, Advertising and PR and has previously set up the entire PR department for a cybersecurity startup in the UK.
Pisces
Cat mama
Likes double espresso with cold milk on the side
Meet the team
Your Visual Brand Specialist
Beatrice crossed 3 countries to achieve her marketing degrees. She completed her first one in UK & Spain, finally settling on Stockholm for her Masters in International Marketing. Her thesis was THAT good that got the Master Award 2020. But that’s not all.
While studying, she honed her marketing skills working for a travel agency, achieved a coveted internship with global corporate, Phillip Morris and transformed her love for Insta-perfect pics into a passion for design.
She’s the fresh, educated Millennial that brings creative direction to any brand marketing campaign. Her special superpower is to find the aesthetic value in anything.
Aries
Loves board games
Latin dancer
WHY US
The values that guide our work
We don't give up
Even when things got ridiculously hard in our business, as a team we laughed or cried about it, but always bounced back with a fighting spirit. We bring the same spirit to our clients!
We are committed to self-growth
We have a deep commitment to self-growth. We’re always learning and throughout our partnership our clients are never short of learning and discovering about themselves
We see things through to completion
We always commit to seeing things through to completion; on a personal note it’s all about closure. Business wise, we value reliability and integrity and so does our team and clients.
We create the freedom for you to dream safely
Our dual delivery means we hold a balanced energy of realistic grounding, with the security to rise up, dream, envision and expand. We value and bring both dimensions to our projects!
We use emotional intelligence & psychotherapy tools
It’s human to experience mindset blocks and limiting beliefs and your business is your biggest growth lab. That’s why our sessions may sometimes feel like therapy
We don't take projects we don't believe in
If working together doesn’t make sense now, or even at all, we’ll say so. As a business we learnt that a clear “not the right fit” saves everyone more time and trust in the long run.
DISCOVER
Working Together
If something you’ve read here resonates, let’s explore how we could work together, whether that’s around your business, your role, or what comes next.
